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"The best thing one can do when it's raining is to let it rain."

Henry Wadsworth Longfellow

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Featured Psychology Articles

Is Your Option Trading System & Your Trading Psychology In Sync?
When you have an option trading system that you are truly comfortable with i.e. you have backtested it extensively and paper traded it on live market prices, you have built a solid foundation for your long-term success. This is due to ...

Nation Branding and Place Marketing - VIII. The Psychology and Demographics of the Consumer
The country's "customers" are its investors, tourists, traders, market intermediaries, NGOs, and office-holders in other countries and in multilateral institutions. Understanding their psychology and demographics is crucial. Their ...

Using psychology easily on your website to make more sales!
Psychology is a long word which everyone thinks, “no, that’s not for me, it’ll be too difficult”. Apart from being lazy, anyone who thinks this is wrong. Applying psychology on your website is easy and extremely effective. Also, the fact ...





Baby Wants - But Maybe Doesn’t Need -- New Shoes! (Or “The Psychology Of New Shoes”)
 

No woman in her right mind would turn down a chance to go shopping for new shoes. Whether she has 1 pair or a 100, the lure of shopping for shoes is over powering. There just is no question about it, shoes are FUN! That is not to even mention the infinite outfit combinations we have even more FUN putting together as a result of new shoes! Shoes must both look right and feel right for the occasion. Therefore, options are needed and the more you have, the absolute better.

Styles change and so do women’s tastes. Whether high heels or platforms, square, rounded or pointed toes, flip flops or athletic, the lure of shopping for shoes is irresistible. There are just so many kinds of shoes all serving different purposes. Hours are spent in shoe departments all over the world shopping for shoes. From $5 flip flops to $500 designer name shoes there are so many things to consider. One thing is generally certain: If a woman REALLY likes a pair of shoes, whether she needs them or not, she will most likely buy them, regardless of price.

I know a couple and the wife has hundreds of pairs of shoes. The husband has but two pair, one black and one brown. BORING and oh, so WAY not enough options. What about style? And does he have dress shoes or are these two pair of the athletic variety or what? That, of course, does not include his golf shoes. Most men have at least two of those if they are like my Father and Brother, both avid golfers. Any way, he said “That’s all I need and I always have plenty of money to go golfing every weekend.” She said “You take the golfing (and your boring shoes) and I will take all the therapeutic effects of the shopping. It also is such good exercise, both mentally and physically!”

Being practical about buying shoes is so out dated.. The more shoes, the more choices. Life is good if it is all about choices, not about being practical. Practicality was for my mother, and the days of practical shopping are gone forever. Now plastic rules (along with beautiful shoes) and somehow the credit card bill will get paid. I mean if we only live once, we should certainly be spending like it. Life is way too short to not have the cutest and best shoes possible. We can find other ways to be thrifty but please do not be so when it comes to shoes. The days of the “have mores” are here to rule

and the days of the “have nots” (shoes, that is) are long gone forever.

Another couple I know try to go shopping together (BIG mistake). Inevitably and much to her husband’s dismay and irritation, the wife ends up in the shoe department trying on shoes, one pair after another. A beautiful thing to see, right? She finds a pair she likes and says to her husband “I want these shoes!” Her husband replies “Do you need them?” She says “No, but they will go great with my pink dress that I bought six months ago and have never worn because I have never had just the perfect shoes to go with it. Besides, I did put back several pair that I also liked very much, but not quite as much as these. They are so ‘choice’, ‘sweet’ and absolutely the ‘most divine’ shoes I have, to date, ever seen!!!” The husband gives in, all the while thinking about the bills that are coming due.

Let a woman give you husbands a few tips about shopping:

1 -- It’s a losing battle.

2 -- Don’t go shopping with your wife - It ruins her shopping trip. Would you want us to go golfing with you? I didn’t think so. It would ruin your day.

3 -- When your wife goes shopping -Expect a marathon and don’t expect her home before the stores close—should she arrive home early it will be a pleasant surprise. If she doesn’t--Fix your own dinner!

4 -- Never call her on her cell phone and ask “Where are you?” or “When are you going be home?” Big “NO NO” and grave interruption to her “therapy”. She does not want to be in touch with reality while shopping. Trust me on this one.

Girls—Enjoy a most pleasant shopping experience! Happy shopping! Husbands—Heed my warnings and all will be well! AND--Happy golfing or whatever other pastime compensates for your serious lack of options!




Psychology News



Melancholia: The psychology of climate change awareness
TG Daily
The movie Melancholia is far from the usual disaster film with its urgent teams of people hunched over computers and racing against time to stop impending doom, that can be stopped by one man alone! Everyone busy and shouting, competent and efficacious ...

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Healthy marriage interventions: A boon or a bust?
Phys.Org
No, says a Binghamton University researcher in a new study published in the current issue of American Psychologist, the flagship journal of the American Psychological Association. And it's because many of these programs were based on research data ...
Study finds flaws in marriage interventionsBinghamton University Research News - Insights and Innovations

all 4 news articles »

The Psychology of Successful Tourism
Santa Barbara Independent
Conley said his human-centered business model was inspired by Abraham Maslow's hierarchy of needs, a psychological theory — often taking the shape of a pyramid — that places basic, physiological needs at the bottom and self-actualization at the top.


Wealth Psychology Expert: Women to Inherit $29 Trillion, yet Financial ...
NewsReleaseWire.com (press release)
In her forthcoming book, "How to Give Financial Advice to Women: Attracting and Retaining High-Net-Worth Female Clients" (McGraw-Hill, September, 2012), Kingsbury – an expert in the psychology of women and wealth – makes the case that the financial ...


Ithaca College

Ithaca College Explores 'Psychology of Sustainability'
The Ithaca Independent
What psychological triggers turn some people into ecologists while pushing others to see the natural world as expendable? How do manufacturers use such information to sell us products? Those are just some of the questions two psychologists will focus ...
Workshop to Explore 'The Psychology of Sustainability'Ithaca College

all 2 news articles »